The Mercedes-AMG C63S has long been synonymous with raw power and thrilling V8 soundtracks. However, the latest iteration, the Mercedes-AMG C63 S E Performance, boasting cutting-edge hybrid technology and a potent four-cylinder engine, is reportedly facing an unexpectedly sluggish start in its home market of Germany. This news raises questions for those considering a Mercedes C63s For Sale: is the new model living up to the legendary nameplate?
Sales Disappointment for the New C63S
Nearly a year after its unveiling and mere weeks following its German market launch, reports from local dealerships paint a concerning picture for the new C63S. German media outlets indicate a significant lack of buyer enthusiasm for what should be the performance flagship of the C-Class range. The drastic shift from the beloved twin-turbo V8 to a four-cylinder plug-in hybrid powertrain appears to be a major sticking point, particularly when pitted against rivals like the six-cylinder BMW M3. It’s not just the cylinder count causing concern, but also a notable price hike that’s impacting buyer decisions when looking at a Mercedes C63S for sale.
Affalterbach engineers hoped the impressive power figures and technological advancements would overshadow the engine downsizing. They anticipated buyers looking for a Mercedes C63S for sale would be drawn to the increased horsepower and hybrid sophistication. However, early signs, especially in Germany, suggest this gamble hasn’t paid off. Dealers are reporting alarmingly low order numbers, with MB Passion Blog stating that C63 S orders are currently “close to zero”. The prevailing dealer sentiment points to the BMW M3 offering a more compelling package in terms of engine, value, and overall premium feel, potentially diverting buyers away from the Mercedes C63S for sale.
More Power Isn’t Always The Answer
On paper, the C63 S E Performance is a powerhouse. Its combination of a turbocharged 2.0-liter four-cylinder engine and a rear-mounted electric motor delivers a staggering 671 hp (500 kW / 680 PS), making it the most potent C-Class ever produced. This represents a significant jump from the previous generation’s twin-turbo 4.0-liter V8, which offered 500 hp (380 kW / 510 PS). For buyers purely focused on horsepower when considering a Mercedes C63S for sale, the new model seems to tick the box.
However, the driving experience is more than just figures. The V8 engine of the past C63S models was celebrated for its exhilarating sound, a key part of the AMG appeal. The new PHEV variant, while powerful, arguably lacks the same auditory drama. Furthermore, the electric assistance in the hybrid system diminishes at speeds above 200 km/h (124 mph). Another crucial factor is weight. The new C63S PHEV tips the scales at a hefty 2,129 kg (4,694 lbs), significantly heavier than its predecessor’s 1,690 kg (3,726 lbs). This added weight can impact agility and handling, aspects crucial for a performance vehicle and considerations for anyone looking at a Mercedes C63S for sale.
Cutting-Edge Technology Comes at a Premium Price
The advanced technology in the C63 S E Performance also translates to a higher price tag. In Germany, the starting price for the Mercedes-AMG C63 S E Performance is €114,888.55 (approximately $126,037). In contrast, the BMW M3 Competition xDrive, a direct competitor, starts at a more accessible €100,300 (around $110,032). This substantial price difference of €14.6k ($16k) makes the inline-six powered BMW a more financially attractive proposition, despite having less horsepower (168 hp / 125 kW / 170 PS less) than the electrified AMG. For potential buyers weighing up performance and value when searching for a Mercedes C63S for sale, this price gap is a significant hurdle.
In conclusion, while the Mercedes-AMG C63 S E Performance boasts impressive technology and power figures, its shift to a four-cylinder hybrid powertrain, increased weight, and higher price appear to be impacting its initial market reception, particularly in Germany. For those in the market for a Mercedes C63S for sale, it’s crucial to weigh these factors against the car’s performance credentials and consider whether the cutting-edge technology justifies the compromises and price premium compared to established rivals.
