Fresno, California – Alpha Auto Group (AAG), a leading North American automotive retail consolidator, has announced its strategic entry into the California market with the acquisition of Mercedes-Benz of Fresno. The Presidio Group LLC (“Presidio”), a prominent independent merchant banking firm specializing in automotive retail and consumer mobility, acted as the exclusive advisor to Scott Biehl on this significant dealership sale.
This acquisition marks a dual milestone for AAG. Not only does it represent the group’s first foray into the expansive California auto market, but it also adds the prestigious Mercedes-Benz brand to its diverse portfolio of dealerships. AAG’s existing network includes renowned brands such as Acura, BMW, Honda, Hyundai, Mini, Subaru, and Toyota, making Mercedes-Benz of Fresno its first Mercedes-Benz franchise within its growing North American network of 13 dealerships.
Scott Biehl, the former dealer principal of Mercedes-Benz of Fresno, expressed his confidence in the transition. “Finding the right buyer was paramount, especially for our dedicated team in Fresno,” Biehl stated. “Presidio Group’s involvement provided immediate reassurance to everyone. They successfully navigated the entire process, achieving all of our objectives. Their expertise and professionalism are truly unmatched.”
Biehl further emphasized the smooth transaction facilitated by Presidio. “Working with The Presidio Group instilled a deep sense of confidence that this transaction would proceed seamlessly,” he added. “AAG’s leadership ensures the continued commitment to our employees and the wider Fresno community, a commitment we have always held dear.”
AAG conveyed its enthusiasm for incorporating Mercedes-Benz and establishing a presence in California. In an official statement, AAG highlighted the strategic importance of this acquisition. “We are delighted to welcome our new Fresno team members to the AAG family. The addition of Mercedes-Benz to our brand lineup has been a long-term aspiration. Expanding into the dynamic California market is a strategic and crucial step in our growth trajectory. We are committed to maintaining the exceptional standards set by Scott and his team in Fresno.”
George Karolis, President and Partner at Presidio, underscored the firm’s client-centric approach. “Clients like Scott Biehl consistently choose Presidio because we prioritize understanding and achieving their specific goals. Our established relationship with Scott allowed us to identify the ideal match in AAG, ensuring a mutually beneficial outcome for all parties involved.”
Brodie Cobb, Founder and CEO of Presidio Group, echoed this sentiment, emphasizing the firm’s commitment to long-term client relationships. “At Presidio, we operate on the principle of treating people as we wish to be treated,” Cobb remarked. “Our aim, with Scott and every client, is to build lasting partnerships. This philosophy is central to our approach, and we believe this transaction exemplifies our commitment to these long-term goals.”
Legal counsel for the seller, Scott Biehl, was provided by Richard Rasmussen, a partner at Lagerlof, LLP. J. Gregory Humphries, a partner with Shutts & Bowen, LLP, served as legal counsel for the buyer, Alpha Auto Group.
Presidio Merchant Partners LLC, the investment banking division of The Presidio Group, provided exclusive M&A advisory services to Scott Biehl throughout this transaction.
About The Presidio Group LLC
Founded in 1998, The Presidio Group LLC is dedicated to prioritizing client interests. This unwavering commitment has fostered trust with clients across the nation. Presidio professionals possess a collective track record of over 210 transactions, totaling more than $14 billion. The firm also publishes Where the Rubber Meets the Road, a respected resource for insights into the automotive retail sector and the automotive retail M&A landscape. Headquartered in Denver and Atlanta, Presidio Merchant Partners LLC is a subsidiary of The Presidio Group LLC and holds memberships with FINRA and SIPC. For further details about Presidio, please visit www.thepresidiogroup.com.
Contact Information
Brodie Cobb (720) 844-3151 [email protected]
George Karolis (678) 831-5520 [email protected]
