“Where do we take it from here?” This pivotal question, posed by Ola Källenius of Mercedes-Benz, found its answer in an unprecedented global partnership. Mercedes-Benz joined forces with the creators of the Avatar films, embarking on a journey to redefine vehicle production and champion a sustainable future. This collaboration gave birth to the Mercedes-Benz VISION AVTR, an “Advanced Vehicle Transformation” concept car that pushes the boundaries of innovation, drawing profound inspiration from the world of Avatar to create a vehicle that embodies a harmonious relationship between humanity, technology, and nature. The Avatar Mercedes VISION AVTR is more than just a car; it’s a vision of the automotive future.
Sustainable Innovation Inspired by Nature
Mirroring the Na’vi’s eco-conscious lifestyle from Avatar, the VISION AVTR is meticulously engineered for zero-emission sustainability, striving to reconnect drivers with the natural world. This concept car operates entirely independently of fossil fuels, utilizing cutting-edge graphene-based organic cell technology. This innovative battery technology is free from rare and toxic materials, and impressively, its components are fully compostable and recyclable, underscoring the crucial importance of a circular economy for the future. Beyond its eco-friendly composition, the VISION AVTR boasts a remarkable 435-mile range on a single charge. Furthermore, its conductive charging capability allows for a complete battery replenishment in a mere 15 minutes, showcasing efficiency without compromise.
Immersive and Intuitive Technology
Mercedes-Benz designers have breathed life into the machine, crafting an unparalleled level of intuitive interaction. The VISION AVTR is designed to immerse occupants in a symbiotic experience, seamlessly merging the driver with their surroundings. A curved display module within the vehicle projects real-time 3D graphics that showcase the wonders of nature, from the Huangshan mountain range to the towering Hyperion Tree and Australia’s Pink Lake Hillier. This visual symphony extends beyond the visible spectrum, illustrating natural forces such as bioenergy, magnetic fields, and ultraviolet light, typically unseen by the human eye.
Stepping inside the VISION AVTR is an experience in progressive luxury, defined by dynamic interior contours and ambient light strips that echo organic forms. Eliminating traditional buttons and switches, vehicle functions are projected directly onto the occupant’s body or hand, fostering an intuitive and seamless interface. The center console, a symbolic representation of the “Tree of Souls” from Avatar, extends upwards into a transparent roof structure, creating a captivating interplay of colors and holographic effects. Adding to the sensory immersion, sections of the interior are crafted with color-changing fabrics, reacting dynamically with natural light.
Design that Embodies Luxury and Sustainability
The VISION AVTR’s exterior is a striking embodiment of the dialogue between luxury and sustainability. The stretched “One Bow” design creates a fluid loop structure, further drawing inspiration from the Na’vi aesthetic. Fiber optic elements pulsate throughout the vehicle’s form, resembling neural pathways and visually representing energy flow into the wheels. Each wheel is engineered for independent drive, enabling rotations of up to 30 degrees for unique crab-like sideways movement, enhancing maneuverability. Perhaps most strikingly, the 33 multi-directional “bionic flaps” integrated into the vehicle’s rear surface move fluidly in an otherworldly manner, facilitating communication between the car, its driver, and the outside world.
The Mercedes-Benz VISION AVTR concept car, a true marvel of automotive design and engineering, made its global debut on January 6, 2020, at the Consumer Electronics Show in Las Vegas, Nevada. This avatar mercedes vehicle stands as a testament to the potential of sustainable and technologically advanced mobility, offering a glimpse into a future where cars are not just machines, but seamlessly integrated, eco-conscious extensions of our lives.
